Create Natural, Digital Experiences
More than a chatbot, virtual assistant, or smart device - designing conversational experiences requires understanding of the needs of the end user and what qualities and components help create successful interactions. It isn't a job for one person either. It requires a team with a well balanced skill set.
In this session, we'll explore why CXD is an important platform shift and how to start incorporating the processes, methods and materials into your business. You will learn
As Director of the Enterprise Member Comms product team within the USAA Chief Design Office, Megan leads a specialized squad of UX and CX designers covering intelligent search, chat modernization, conversational interactions, and multimodal experiences. She has over 15 years of industry and research experience, working across consumer products, enterprise software, and workforce strategy. Her most recent work includes defining the organization-wide vision for USAA's suite of conversational products, as well as teaching the next generation of designers how create natural, digital experiences by modeling them after human conversation.
Megan is a former resident of Kansas City (now in Austin), having previously worked for Barkley as the Director of Experience Intelligence where she was responsible for leading strategic approaches for large-scale digital engagements. She is passionate about digital accessibility and growing the conversational design community.